Coworking offers social interaction and entrepreneurial motivation

Group lunch: one of the perks of coworking.

Starbucks recently made it harder to work inside some locations by limiting the number of outlets and putting caps on wireless usage. Freelancers and entrepreneurs often use coffee shops like Starbucks as an alternative to working from home.

But they apparently don’t buy enough coffee.

Working in a public space is a challenge. Just because you can work in a coffee shop doesn’t mean you should.

Working from home can be even more difficult. For many freelancers and small business owners, a home office sounds great: No expense, no commute, minimal distractions, right?

Reality is different. Try to have a client call with dogs barking in the background, the doorbell ringing or your children in the room. It’s tough. Besides, working from home makes it hard to separate work and home life. People who work from home often say they are less productive and don’t work full days because of domestic distractions.

But here’s the biggest downside, whether you’re working from home or in a coffee shop: You have to work alone.

And working alone sucks.

Identifying yourself as an entrepreneur takes guts. You are automatically different from people with jobs. Entrepreneurs think big.

Ask any successful entrepreneur or freelance worker, and they will tell you the most important element of small business ownership is networking with other like-minded business owners. Sharing ideas, getting feedback and even venting to someone who really gets what you are going through can make the difference between success or failure.

That’s where coworking comes in. Coworking is by nature social and collaborative. For as little as $75 a month, you can have a desk with high-speed Internet, access to a printer, access to a conference room, a real business address and even free coffee.

Heck, you’d spend more than $75 a month trying to work at Starbucks. These days, $75 buys how many venti lattes, four? Five?

With more than 8,000 square feet on two floors and over 50 desks supporting around 75 coworkers, CoLab is the place to be in downtown Orlando. Call, email or come by for a day pass and a taste of what working here is like. You’ll discover what dozens of smart entrepreneurs have learned: CoLab Orlando doesn’t suck.